The introduction of the civil rights act in 1964 was a monumental triumph for industrial organizational psychology the introduction of antidiscrimination laws required i o psychologist to develop methods for fairness when dealing with employees. For undergraduate level courses in industrial and organizational psychology business psychology personnel psychology and applied psychology psychology and work today provides an invaluable foundation for anyone entering todays global business and industrial world this informative sophisticated and entertaining text teaches students about . Industrial and organizational i o psychology is a branch of psychology that studies how human behavior and psychology affect work and how they are affected by work industrial and organizational psychologists work in four main contexts academia government consulting firms and business. For undergraduate level courses in industrial and organizational psychology business psychology personnel psychology and applied psychology an invaluable preparation guide for entering todays business and industrial world this informative sophisticated and entertaining text teaches students about the nature of work in modern society. Introduction industrial organizational i o psychology addresses individuals attitudes behaviors cognition and emotions at work more formally it is the science of collecting analyzing and using data to help organizations make better decisions about the selection placement and management of workers as well as the design of organizational systems that enhance the performance
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